LEGO® Speed Champions · BMW · 2026

BMW M3 (E30)

The homologation special that became the most successful touring car of its era — reborn as a 40th-anniversary set co-designed by BMW M and the LEGO® Group.

Set #77263 2026 358 pieces 8-stud Preorder

Set 77263 is the LEGO® Speed Champions interpretation of the first-generation BMW M3 (E30) — the boxy, flared 1980s touring-car icon that BMW built to go racing and ended up winning almost everything it entered. Released to mark forty years of the M3, the set wears a livery created jointly by BMW M and LEGO® Group designers: a white base with high-contrast diagonal blocks of blue, red and magenta, a large '40' on the bonnet and gold wheels. It is only the second BMW Speed Champions set, after 2024's 76922 BMW M4 GT3 & BMW M Hybrid V8 Race Cars, and the first to look back at a historic road-and-race BMW rather than a current factory racer.

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First-generation BMW M3 (E30) — the boxed-arch 1980s touring-car homologation special.
Photo: Wikimedia Commons contributor · CC BY-SA 3.0 · The road-going BMW M3 (E30) — the 5,000-car production run that homologated BMW's Group A touring car.

THE HOMOLOGATION SPECIAL

BMW M3 (E30)

Built to go touring-car racing — and the most successful touring car of its generation.

The M3 (E30) was the first car to wear the M3 badge, and it existed for one reason: to let BMW go racing. Group A touring-car rules required a manufacturer to build a minimum number of road cars before a model could be raced, so BMW Motorsport took the everyday 3 Series, gave it boxed and flared wheel arches, a steeper rear window, a raised bootlid and a high-revving four-cylinder engine, and built roughly 5,000 of them to satisfy the homologation rules. Unveiled at the 1985 Frankfurt motor show and on sale from 1986, the road car was effectively a race car with number plates.

Under the bonnet was the BMW S14 — a high-revving naturally aspirated four-cylinder with a four-valve head derived from the M1's six-cylinder engine and a block based on BMW's everyday M10 four. The early 2.3-litre version made around 200 hp and revved past 7,000 rpm; later homologation specials (Evolution I, Evolution II and the 2.5-litre Sport Evolution) sharpened the aerodynamics and raised power further with each step, each new road-car batch unlocking new parts for the racing version.

On track the E30 M3 was a juggernaut. It won the World Touring Car Championship in its debut 1987 season, took European Touring Car titles, and won the German DTM championship in 1987 and again in 1989. Across touring-car and rally categories worldwide the model is credited with roughly 1,500 race wins before BMW withdrew its works DTM effort in 1992. That competition record — not the road car's modest on-paper numbers — is why the E30 M3 is so widely regarded as one of the greatest touring cars ever built.

Class
Group A touring car (road-going homologation special)
Engine
BMW S14 — 2.3L (later 2.5L) naturally aspirated four-cylinder, 16-valve
Road-car output
~200 hp (2.3L), rising through the Evolution models
Major titles
1987 World Touring Car · European Touring Car · DTM 1987 & 1989 · ~1,500 race wins

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Display ideas

  • Pair 77263 with 76922 BMW M4 GT3 & BMW M Hybrid V8 Race Cars for an old-and-new BMW M shelf — the 1980s touring car next to BMW's modern GT3 and LMDh racers.
  • Run it against other 1980s/Group A touring-car-era rivals in the Speed Champions back catalogue for a period motorsport line-up.
  • Display the anniversary livery alongside the boxed product imagery so the '40' bonnet graphic and gold wheels read as the centrepiece of the shelf.

People

The driver who defined its racing record, and the designers who reinterpreted it in brick.

Roberto Ravaglia

WORKS DRIVER

Ravaglia is the driver most associated with the E30 M3's competition record — World Touring Car champion in 1987, a European Touring Car title holder, and the 1989 DTM champion in the car. BMW even built a small, signed 'Ravaglia Edition' road run in his honour. No single driver can represent the M3's roughly 1,500 wins, but Ravaglia comes closest.

Michael Scully

HEAD OF DESIGN, BMW M

Scully led the BMW M side of the 77263 collaboration. The brief was to honour forty years of M3 heritage while letting the car read as a LEGO® object — hence the sharp, blocky diagonal graphics that echo brick edges rather than a faithful recreation of any single historic race livery.

Will Thorogood

HEAD OF DESIGN, NEW BUSINESS — LEGO® GROUP

Thorogood led the LEGO® Group side of the four-month partnership, which ran from early concept calls through in-person design workshops in Munich. The two teams co-developed the anniversary livery together rather than LEGO® simply applying an existing BMW scheme to a model.

The build

Scale and era

77263 sits in the current 8-stud Speed Champions era and uses the line's road-and-race chassis cell. As only the second BMW Speed Champions set, it pairs naturally with 76922 BMW M4 GT3 & BMW M Hybrid V8 Race Cars for an old-and-new BMW M shelf — the 1980s touring car alongside BMW's modern GT3 and LMDh machinery.

Build highlights

The model is 358 pieces with an unusually high count of printed elements carrying the collaborative livery. Builders have called out the recreation of the E30's signature details — the boxed wheel arches, the squared-off rear proportions and, most cleverly, two LEGO® fork elements used to recreate the vertical slats of the classic BMW twin-kidney grille. Four round headlights, gold wheel rims and a 'THE M3 E30' number plate complete the front end.

The 40th-anniversary livery

Rather than copy a specific 1987 or 1989 race car, the two design teams created a new anniversary scheme: a white base broken up by diagonal blocks of BMW M blue, red and magenta, a large '40' on the bonnet and a 'GEN M 40' badge. The graphics are deliberately sharp and angular so the paintwork reads as built from blocks — a livery designed for a LEGO® car first and a tribute to BMW M Motorsport's colours second.

Minifigure

One driver minifigure in a white BMW M race suit with the M-stripe motif printed on the torso, supplied with a printed helmet and a LEGO® wrench accessory. The suit print matches the diagonal graphics on the car, tying the figure to the anniversary livery rather than to any single historic driver.

FAQ

Is LEGO® set 77263 available yet?
Not quite — 77263 BMW M3 (E30) was officially revealed in May 2026 and goes on sale on 1 August 2026, with a US$29.99 / £22.99 / €27.99 RRP.
What is the BMW M3 (E30)?
The E30 M3 is the first-generation BMW M3 (1986–1991) — a Group A homologation special built so BMW could go touring-car racing. Powered by the high-revving S14 four-cylinder, it won the 1987 World Touring Car Championship, European titles and the DTM (1987 and 1989), and is credited with around 1,500 race wins.
How many pieces does LEGO® set 77263 have?
358 pieces, rated 9+. The set is notable for a high number of printed elements carrying the co-designed anniversary livery.
Why does the set have a '40' on the bonnet?
77263 marks the 40th anniversary of the BMW M3 (the original E30 launched in 1986). The large '40' on the bonnet and the 'GEN M 40' badge are part of an anniversary livery co-designed by BMW M and the LEGO® Group.
Is this a 6-stud or 8-stud LEGO® Speed Champions set?
8-stud, the current Speed Champions scale since 2020.
Is 77263 the first BMW Speed Champions set?
No — it's the second. The first was 76922 BMW M4 GT3 & BMW M Hybrid V8 Race Cars in 2024. 77263 is the first historic (rather than current-era) BMW in the Speed Champions line.

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step through the BMW range, or see what else dropped in 2026.

Sources

  1. Wikipedia
  2. BMW M GmbH
  3. BMW M GmbH
  4. Brick Fanatics
  5. StoneWars
  6. Bricks Up
  7. Wikipedia